The African Marketing Confederation

Mr. Alex Goma

Senior Adviser to Grand Cereals Limited, former CEO of Grand Cereals Limited, Nigeria

Topic - Route to Market in Emerging Markets: Designs and enablers of developing a Supply Chain Route to Market Strategy

Mr. Alex Goma is an experienced business leader with over 30yrs experience building People, Customers and Brands from P&G, British American Tobacco, Guinness , PZ Cussons and now Grand Cereals Limited. Prior to his current role, he has held various roles such as; External Affairs and Strategy Director PZ Cussons Nigeria, Managing Director PZ Cussons Consumer, Sales Director Guinness Nigeria, Head of Trade marketing and Distribution BAT Nigeria, Country manager Senegal, Gambia & Mauritania, District manager P&G Ghana, District Mgr North & West P&G Nigeria, Customer Marketing  Mgr P&G Nigeria and Fabric care Customer Marketing  Mgr P&G Egypt.

He holds a degree in Biochemistry from the University of Port Harcourt and an Law degree from the University of London international programmes.

He is an Advisory Board member of AMTDigital Nigeria, member advisory board of, Non Executive Director of Literamed Publications publishers of Lantern Books. He speaks in a number of public fora with a focus on Leadership, Commercial Strategy and Execution. Alex believes in the potential of Nigeria and Africa and is interested in helping our people and organizations to achieve their true potential.